Future University In Egypt (FUE)
Future University is one of most promising private universities in Egypt. Through excellence in teaching, research and service, Future University strives to provide a comprehensive, high-quality education that prepares our graduates to be future leaders.
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Egypt

Course List

Integrated Marketing Communication

  • Course Code :
    MKT 304
  • Level :
    Undergraduate
  • Course Hours :
    3.00 Hours
  • Department :
    Department of Accounting

Instructor information :

Area of Study :

For further information :

Integrated Marketing Communication

For further information :

Integrated Marketing Communication

Course outcomes:

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Integrated Marketing Communication

Course topics and contents:

Topic No. of hours Lecture Tutorial/Practical

For further information :

Integrated Marketing Communication

Teaching And Learning Methodologies:

Teaching and learning methods

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Integrated Marketing Communication

Course Assessment :

Methods of assessment Relative weight % Week No. Assess What

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Integrated Marketing Communication

Books:

Book Author Publisher
Integrated Advertising, Promotion, and Marketing Communications Kenneth E. Clow / Donald E Baack Pearson

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